Article Marketing Strategy – Little Known Tips for Writing and Marketing Your Articles for Effective Attraction Marketing
The Best Way to Write Articles
Why do you need an article marketing strategy? As you learned in our summary of attraction marketing strategies, you need to share valuable content with your prospects that solves one of their problems. An easy way to do this is to write an article and share it.
The way you construct your articles should be part of your overall article marketing strategy and there is no difference if you write for submission to an article marketing directory or for your own blog or website.
The use of keywords is really important in both, and keyword choice is the way that readers and Google (and other search engines) discover you, bringing you visitors.
Every keyword should be very carefully selected after doing keyword research to find out what problems your prospects are trying to solve. You then need to determine what other websites are using those key words so you can determine if you can compete with them utilizing those keywords.
What Is Needed for a Well Written Article
If you do not like to write, or think you are not good at writing, it is a good idea to spend some time reading some of the top articles in article directories.
You’ll be able to see how those articles are written and constructed, and how they lead a reader down towards the author bio box or the offer being promoted at the bottom of the page.
The top articles contain lots of short paragraphs and they’re written in plain language. That means you should not use too many complicated words that your reader may not know the meaning of.
Utilizing bullet points also makes a content of written content material appear a good deal more attractive in addition to basic to read.
White space is quite important too. Your reader needs to not be confronted with an article that looks like a thesis. This is going to make your article seem to be less difficult and quicker to read.
If you want to submit your article to an article marketing directory, don’t put links to your site or other merchandise inside the body of your article, because your article might be rejected. Links really should only be placed inside your author bio box.
Read This Now!
Most people will not read your entire article. They just won’t. They are looking for particular key phrases and categories which will be important to their main “problem” that they are looking for a solution to. If you can use these key words in headings, your reader can instantly move on to the areas of your article content that interests them the most.
Successful titles are important in articles – they should be brief and effective. Like the one in this section, it made you stop and look, didn’t it?
Be sure to make use of keyword phrases:
- One time in the beginning of your article.
- Numerous times in the body of your content, depending on the word count.
- One more time inside the last sentence.
Many people are searching on internet sites for solutions to their problems. Make your article enlightening and valuable, driving the reader down towards the bottom of the page to your author bio, or to where your promotional offer is located.
Inside the promotional offer is usually a call to action, motivating the reader to click for further details.
The Conclusion of Your Article
The bottom of your article is exactly where your lead capture page should be. Though you’re writing the article in a manner that will appeal to the search engines, you should bear in mind it is real people who are your readers.
What’s the Next Step in Your Article Marketing Strategy?
It does get considerably less complicated after you’ve written a few articles. Keep an eye on your content regularly and determine which articles are getting the most site visitors. Those articles are the ones that are solving your readers’ problems.
Once you’ve determined what they need, it truly is simple to construct further articles using that approach.
One important component of your article marketing strategy really should be to post it to hundreds of article marketing directories. To do this, you will need to reword it or “spin” it. The purpose of spinning them is to ensure that every article is special to the article directory you submit it to. If your articles are too similar, then Google will only index one copy of an article and disregard the rest as duplicate content.
If you are serious about becoming a successful article writer, check out this intensive training course. The author, MLSP Co-Founder Brian Fanale, is considered one of the best and highest paid copywriters in the industry. As MLSP’s chief copywriter, Brian has written literally thousands of ads, e-mails, video sales scripts, and entire sales funnels that have generated millions of dollars in revenue for himself and for affiliates all over the world. This course is a decade of intense study, real-life split tests, and Fanale’s best Mind-Control Copywriting Secrets all packed up in the most powerful & comprehensive copywriting course the industry has ever seen, ‘Copywriting Mastery.’
DANGEROUS COPY SECRETS
Mind-Control Copy: Dangerous Copywriting Secrets to Hack Into the Unconscious Mind of Your Prospect, and Control Their Thoughts